The customer service experience is set to change at GameStop as the company enters a multi-year partnership with Microsoft. The deal enables the retailer to provide a “differentiated and personalized in-store customer experience” centered around more advanced tools through Microsoft assets like Dynamics 365, Surface notebooks, and Teams.
These changes will make GameStop feel more like an Apple store or Best Buy, with store associates walking around with Surface devices in hand and gaining access to customer information through Microsoft’s cloud-based platforms. Both Dynamics 365 and Teams aim to enhance GameStop’s productivity and collaboration tools to smooth out back-end and in-store experiences. These platforms give associates more detailed information on product availability, customer preferences and purchase history, subscriptions and prices, and upcoming or ongoing promotions.
This collaboration comes as GameStop announced payment plans for Microsoft’s upcoming next-gen consoles, the Xbox Series S and Series X, earlier this week. The plans come in three different offerings–Installment, Layaway, and Rent-to-Own–and give customers plenty of time to pay the systems off. These payment plans are also available for the PlayStation 5.